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Amy
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Apple Special Event 2017
Apple held a keynote today(2017.09.12) at the brand new Steve Jobs Theater on Apple Campus. Unveil new iPhone models, a new Apple Watch series 3 as well as a new Apple TV 4k.
😎 Apple’s big event
- @the new Steve Jobs Theater
- 😘🤗 Apple Live
✔ Intro. Keep Apple Apple
Tim
- Eco-friendly Campus : over 9,000 trees, 100% renewable energy, largest onsite solar installation
- Visitor center, Enhanced augmented experience
- Retail more than selling, It’s about inspiring and connecting people.
- Explore and experience
✔ Retail experience
Angela
- New Store Design : a space open for everyone. Personal connection.
- Forum : collaborate and create.
- Boardroom : for developer.
- Genius : Relaxed experience.
- Avenue : Curated.
- New feature, Today at Apple : Learning about photography, music, game and so on.
- Art with Local artists. (Today at Apple Video)
- Explore apple’s retail place.
✔ Apple Watch series.3 with watchOS.4
Tim
- Industry leading customer satisfaction.
- Goal : Lead Healthier Life.
- Apple Watch Video
Jeff
watchOS 4
- Available 9.19
- Workout app redesign
- New features for swimmers
Apple Heart Study with Stanford Medicine
- Heart rate monitor (right on the front face)
- Picture of heart rate of today
- Heartbeats rhythm
watch series 3 : Cellular built-in
- Watch Video
- Available 9.22
- Same number as an iPhone (call, text)
- maps, WeChat, Apple music, Siri
- Same size as series 2
✔ Apple TV 4k
Tim, Eddy
- Available 9.22
- Run the game, bring people together.
✔ iPhone
Tim, Phil (02:54 AM ~)
- iPhone video
iPhone8
- Available 9.22
- AR : real time information
- Directive Games (new AR startup)
- wireless charging
- photography
iOS 11
- Available on 9.19
iPhone X
- Available 11.3
- First step to the future
- Super retina
- Face ID : Neural Network, A11 Bionic Neural Engine, ML
- Raise it, and Look at it.